AutoSock history
The idea behind using textiles to increase friction on snow and ice is rather old.
History tells us that the wife of Henry Ford was the first to suggest this, and the experience was in fact that it worked. In order to develop an idea into reality a resource group was formed in 1998 with the lead of Bård Løtveit.
The group consisted of people with high level of competence within the professional fields of yarn production, textiles and garment manufacturing, friction, certification of automotive products, design and marketing.
Over the past 10 years, AutoSock has been developed from a simple prototype with little scientific foundation to a high-technology research-based product with excellent traction and durability properties. The research and development has been supported by extensive tests and scientific textile- and friction theories.